Moguls: The Lives and Times of Hollywood Film Pioneers Nicholas and Joseph Schenck by: Michael Benson, Craig Singer
Hardcover. NY, Citadel Press, 1st, 2024, Book: Very Good, Dust Jacket: Very Good, Hardcover in a bright dust jacket, 294 pages, b&w illustrations. They were the Godfathers of the Movies. Groundbreaking pioneers of the Hollywood Dream Factory, Joseph and Nicholas Schenck may not have been household names like the Warner brothers or Louis B. Mayer, but they were infinitely more powerful, influential--and ruthless. A pair of Russian immigrants with giant ambitions, the Schencks turned their small nickelodeon business in New York's Bowery into a partnership with Loew's movie theaters and a controlling interest in three major studios: MGM, Twentieth Century-Fox, and United Artists. They painted the silver screen silver, laid the foundations for the all-powerful studio system, and ruled a global movie empire from their Gatsby-sized mansions on the East and West Coasts. Clean copy.