Hardcover. New Jersey, Mark Batty Publisher, 1st, 2005-02-01, Book: Very Good, Dust Jacket: None, Flexible pictorial boards. 190 pages. This extraordinary and innovative marketing campaign was the brainchild of Abbott Pharmaceutical Company. Over 170 different postcards from about 80 different countries were sent over the course of 14 years.
 "Pentothal Postcardsby: Lal, David C.")