The Business of Tomorrow: The Visionary Life of Harry Guggenheim: From Aviation and Rocketry to the Creation of an Art Dynasty
by: Smillie, Dirk

Hardcover. NY, Pegasus Books, 1st, 2021, Book: Very Good, Dust Jacket: Very Good, Hardcover in a bright dust jacket, 338 pages, b&w illustrations. At the turn of the last century, the Guggenheim family ran the most powerful mining conglomerate on earth. Decades later came the Guggenheim museum, which became the hub of the world's most powerful art brand. In between, the Guggenheim name was uttered in every field from aviation to politics, from journalism to rocketry. But who was behind this epic sphere of influence? It took three generations of Guggenheims to build the wealth in its first era. Yet it was the singular force of Harry Guggenheim who would guide the family's next generation of businesses into modernity. Part angel investor, part entrepreneur, part technologist, Harry launched businesses whose impact on 20th century America went far beyond the Guggenheims' mines or museum. His visionary investments continue to profoundly influence our world and hold valuable business lessons for billionaire dynasty builders like Jeff Bezos and Elon Musk. A flawed but brilliant man, Harry Guggenheim was the confidante to five American presidents and a key financial force behind commercial aviation and space exploration, two innovations that catapulted the nation into the future. Clean copy.