XXX: The Power of Sex in Contemporary Design by: Joshua Berger
Softcover. Gloucester MA, Rockport Publishers, 1st, 2003, Book: Very Good, Dust Jacket: None, Softcover, 192 pages. Sex sells. It?s one of the oldest and most effective tricks in the book. The challenge for graphic designers, however, is to incorporate sexuality into their work in ways that are classy rather than coarse, sensual rather than smutty, provocative rather than pornographic. This arresting volume shows how top graphic designers have leveraged the universal notion of sex to create attention-grabbing yet high-quality artistic work. Covering every medium, from print to the Web, Sex Graphics showcases images that incorporate sex in ways that range from subtle to clever to shocking. Some images hint at the act of sex itself; others flirt with humorous stereotypes. Some exude romantic overtones, and others, erotic ones. Some speak to adults, others to teens.